Send unlimited salon email marketing for birthdays, promotions, rebooks and reviews. No caps. No extra fees. Paired Plus is salon marketing software built for real salons and spas, with email included in every plan.

Watch how Paired Plus builds targeted lists from real client data and sends campaigns, birthday messages and reminders automatically. Salon email marketing lives in the same system as your appointment book, so every message is based on actual visit history.
Watch: Paired Plus marketing & AI
Three simple steps turn your client list into full appointment books, with no usage meter to watch.
Pull accurate lists from real client data: recent visitors, color clients, lapsed guests or top spenders.
Pick an easy template, preview it on mobile and schedule the send for the right moment.
Review requests, rebooking reminders and win-backs go out on their own while you track opens and clicks.



Everything you need for salon and spa email marketing comes with every Paired Plus plan.
Send as many salon email campaigns as you need without hitting a monthly cap or paying per send.
Segment by last visit, service type or spending history so every message feels personal.
Automatic birthday messages keep you top of mind and often lead to rebookings.
Ask for a review right after the visit while the experience is still fresh.
Remind clients when it’s time for their next service and help fill openings.
Reach guests who haven’t booked in a set number of weeks with a timely offer.
See which messages drive bookings and refine your next campaign.
Easy templates and scheduled sending, so campaigns go out even when the salon is busy.
Some platforms cap volume or charge more for automation and targeting as your list grows. With Paired Plus, unlimited email marketing for salons is part of the base price, so you can stay in touch with your entire client list year-round.
Because salon client email marketing runs inside the same system you use for booking and client profiles, lists are accurate and messages are based on actual visit history. The result is simpler campaigns and no surprise fees.
One price based on team size. Every plan includes unlimited email, the appointment book, point of sale, the mobile app and support, with no marketing add-on fees.
*Free for the first 12 months with credit card integration through one of our partners. See full pricing details.
Common questions about salon and spa email marketing with Paired Plus.
Yes. It is included in every Paired Plus plan. You can send birthday messages, promotions, rebooking reminders and review requests without monthly caps or per-email charges, so you can stay in touch with your entire client list without watching a usage meter or paying more as your business grows.
Spa email marketing lets you create and schedule campaigns for treatments, packages and memberships. Target clients by last visit, service type or spending history so messages feel personal, and use automated sequences for rebooking reminders and win-backs. Open and click tracking shows which messages drive bookings, and there’s no extra tool to add to your stack.
Yes. Hair salon email marketing is simple with Paired Plus. Build lists of color clients, recent visitors or clients who haven’t booked in a set number of weeks, then send promotions when you have open chairs or remind clients it’s time for their next service. Templates are easy to customize and scheduling handles the timing.
Our salon marketing software includes unlimited email in the base price and pulls accurate lists from the same system you use for booking and client profiles. Because messages are based on actual visit history, campaigns are more relevant and there are no surprise fees as your list grows.
Automated salon email marketing sends reminders before appointments, which helps reduce no-shows, and follow-up sequences can reach clients who cancel so they rebook quickly. Many salons also send review requests right after a visit. The automation runs in the background, so your team doesn’t have to remember every message.
Yes. Send automatic birthday messages and promotional campaigns, offer specials to clients who haven’t visited in a while and promote new services to your most loyal guests. With unlimited sending included, you can run these campaigns year-round without extra cost.
Schedule a demo and see unlimited email, automated follow-ups and targeted campaigns live. Start with 12 months free when you integrate credit card processing.
Questions? Call (800) 710-3879 or visit support.